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A Growing Industry for Growing Wealth: Cultivating Prosperity in Emerging Sectors

The phrase “A Growing Industry for Growing Wealth” encapsulates a powerful economic principle: that the key to sustained financial growth lies in aligning with industries that are themselves on an upward trajectory. In today’s rapidly evolving global economy, emerging industries — particularly those rooted in sustainability, innovation, and natural resource stewardship — offer vast potential for wealth creation.

1. Aligning with Growth: Wealth from Emerging Markets

Industries in their growth phase are characterized by expanding demand, innovation, and increasing investment. They often enjoy government incentives, attract investor attention, and offer a favorable environment for entrepreneurship. Examples include:

  • Sustainable agriculture & agroforestry
  • Essential oils & natural cosmetics
  • Biotech & organogenesis
  • Green construction & eco-tourism

Getting involved early in such sectors can result in significant returns, as early adopters often benefit from:

  • First-mover advantages
  • Market influence
  • Brand loyalty establishment
  • Lower competition

2. Case in Point: The Rise of the Perfumery Crop Industry

Take the example of the Agarwood and essential oil industry — once considered niche, now booming due to increased demand for natural, luxury products in perfumery, wellness, and religious practices. The global market for agarwood products is projected to reach billions in the next decade.

By investing in the upstream (cultivation, organogenesis, inoculation) and downstream (extraction, branding, distribution) aspects of this value chain, individuals and companies are tapping into an expanding market — creating not just personal wealth, but also jobs, exports, and rural development.

3. Agriculture Reimagined: Profit with Purpose

Modern agribusiness is no longer just about crops and yields. It’s about sustainable systems that generate long-term returns while restoring ecosystems. Agroforestry plantations, organic fertilizers, and green real estate developments are redefining how land can generate wealth. These are growing industries rooted in:

  • Environmental consciousness
  • Health and wellness trends
  • Local resource utilization
  • Government support for green initiatives

4. Inclusive Growth: Empowering Farmers and Entrepreneurs

A truly “growing” industry also uplifts those at the grassroots. When structured inclusively (e.g., through cooperatives, contract farming, or community estates), wealth creation is not limited to big investors — it becomes a shared journey. This not only improves livelihoods but also strengthens the foundation of the industry itself.

5. Future-Proofing Wealth Creation

In uncertain global markets, industries that focus on regeneration — of health, soil, forests, and culture — are more resilient. They’re aligned with the world’s future needs, making them safer bets for long-term wealth creation.

In Summary

“A Growing Industry for Growing Wealth” is both a philosophy and a strategy. It’s about identifying sectors that are rising — particularly those rooted in sustainability, innovation, and natural abundance — and using them as platforms for inclusive, long-term economic empowerment. Whether you’re an investor, a farmer, an entrepreneur, or a policymaker, aligning with these growing industries means planting the seeds not just for wealth, but for a more regenerative future.

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Philippine MSME Exporters Networking Event 

DTI Secretary Hon. Ma. Cristina Roque together with DTI-Foreign Trade Service Corps (FTSC) Executive Director Mr. Emmanuel Niño W. Ang and Agarwood Leyte Agriculture Cooperative (ALAC) Chairman, Oliver Dan DeLuna listens while Oud Philippine Growers Federation of Agriculture Cooperative (OPGFAC) National (Interim) Chairman Mr. Manuelito R. Putong, explaining the vital role of FTSC in developing global market for Philippine Agarwood that OPGFAC expected to harvest next year.

We’ve been invited last December 03, 2024 to attend Philippine MSME Exporters Networking Event by DTI Secretary, Honorable Ma. Cristina Aldeguer-Roque at the Conrad Manila, Seaside Boulevard Pasay City in connection with the National Exporters’s Week (New) 2024. We are blessed to have DTI-Export Marketing Bureau (EMB) Ms. Fenina Bonoan touring us around in the exhibition area.

OPGFAC National Chairman Mr. Putong excited on checking Coconut Oil products as raw material for preparing oil based perfume.
With DTI-Export Marketing Bureau Ms. Bonoan while checking products on display.
Agarwood Growers Representative for this year National Exporters Week 2024 (From left to right) Aetherial Natural Oils Corp (ANOC) Vice-President Ms. Emmanuelle Rae E. Putong, Agarwood Leyte Agriculture Cooperative (ALAC) Chairman Mr. Oliver Dan DeLuna, DTI-EMB Ms. Fenina Bonoan and Oud Philippine Growers Federation of Agriculture Cooperative (OPGFAC) National Chairman, Mr. Manuelito R. Putong.
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International Market Access for Bari

Commercial Counselor Ms. Katrina Banzon posted in Paris, France during the coaching session.

The afternoon session of Usapang Exports with theme ‘Know your Markets: Digitalization and Sustainable Practices in International Markets’ continues as we participants are engaging in One-on-One Coaching with Foreign Trade Service Corps Officers.

Commercial Attachés are available for consultations, providing valuable insights for global business strategies, and international market access.

We are lucky enough to have one-on-one coaching sessions with FTSC Officers posted in United Arab Emirates (UAE), Saudi Arabia, European Union (EU Market), World Perfume Capital Paris, France and United States of America (US Market).

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National Exporters’ Week 2024

We’ve got an opportunity to be attending the National Exporters’ Week (NEW) 2024, happening from December 2-6, 2024 at Conrad Manila, Pasay City.

With the theme “Sustainability: Shaping the future of Philippine Exports,” this year’s NEW highlights the important role of sustainable practices in driving long-term competitiveness and growth in Philippine exports.

NEW 2024 will feature a variety of thematic sessions, forums, exhibitions showcasing export products, and tools from Philippine exporters, and enablers. The week culminates with the National Export Congress (NEC), a platform for collaboration and strategy-building in line with the Philippine Export Development Plan 2023-2028.

Foreign Trade Service Corps (FTSC) officers will provide insights on market opportunities, digitalization trends and sustainable practices in Europe, Americas, East Asia, Middle East and Africa and ASEAN. The activity will also provide exporters the opportunity to have one-on-one coaching/consultation sessions with Trade Attachés to get better insights in their priority markets.

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Supply Chain Sustainability

We are receiving a lot of inquiries on supply of Agarwood Oil and Chips from foreign buyers.

Frequently Asked Questions are the following;

  1. How much volume can you supply on a regular basis? Monthly let say?
    Assumptions: There are more or less 150kg of good quality chips to collect for 1kg of extracted oil. that cost around a minimum of one million peso. Chips could be coming from 38 trees if we can collect 4kgs max of chips per tree. From 75 trees of 2kgs chips. You do your math now with the number of trees planted in your farm.
    Can you now determine the volume of harvest from your end? Are you confident to say that indeed you can supply on a sustainable basis? Answer is NO if doing it individually but CAN if we do it collectively particularly for the small growers. Again, we do it the coop way to meet up the demand of supply. Small individual investors will end up losing investments if they cannot cope up with the sustainable supply.
  2. Can you guarantee the consistency in the production quality? or maybe coming from one source of Agarwood Plantation?
    One factor so to be consistent with the quality is the use of genetically the same species, same nano material base inoculant, same fluid extraction configurations and the laboratory testing.
    Looking at the big picture, raw materials should be coming from the same stock inventory, with the same inoculant for the inducement of oleoresin and the process of extraction of essential oil itself. then, go for the laboratory testing.