The Living Essence of Philippine Agarwood
In the heart of the Philippines, where tropical forests meet fertile farmlands, a rare story of resilience, craft, and natural luxury is unfolding. BariOud™ is the signature brand of Putz Agarwood Farm Corporation (PAFC) — representing a new era of ethically grown, expertly induced, and meticulously processed Agarwood.
Derived from “Bari” — meaning root, origin, foundation — BariOud™ honors the deep roots of the Agarwood tradition while pioneering a future built on science, sustainability, and integrity.
It is the fragrance of the land, the wisdom of the grower, and the promise of a premium Philippine Agarwood industry.
BariOud™ – Brand Insight
- Bari: Local term in the Philippines for Aquilaria malaccensis, deeply rooted in indigenous and rural knowledge systems.
- Oud: Arabic word for “wood,” widely used to refer to agarwood resin or oil in luxury perfumery, incense, and spiritual traditions.
Together, BariOud™ bridges Filipino cultural identity and the global agarwood market.
Positioning Statement
“BariOud™ – The Soul of the Philippines, Distilled.”
BariOud™ is the premium Agarwood brand of Putz Agarwood Farm Corporation — representing sustainable Philippine-grown Oud that marries science, tradition, and ethical excellence. It is the proud identity of a new generation of Agarwood cultivated with integrity, crafted with mastery, and delivered with world-class quality.
BariOud™ Flagship Product Concepts
| Product Type | Description |
|---|---|
| BariOud™ Premium Chips | Hand-selected agarwood chips for incense rituals and spiritual spaces |
| BariOud™ Pure Oud Oil | Artisan-distilled oil from resin-rich Bari wood; deep, balsamic, sacred |
| BariOud™ Solid Perfume | Oud-infused balm with local botanicals like ilang-ilang or sampaguita |
| BariOud™ Leaf Tea | Herbal tea with anti-inflammatory & antidiabetic properties |
Brand Identity Features
- Tagline: “From Sacred Trees to Sacred Scents.”
- Logo: Stylized tree motif merging Filipino tribal pattern and Middle Eastern oud drop
- Certifications: CITES-compliant, DENR-registered, ethically farmed
- Traceability: QR code on each bottle or chip jar linking to tree source, inoculation method, and farmer group.
Export Readiness
- Target markets: UAE, Qatar, Japan, Singapore, China
- Position: Premium, sustainable, and traceable Philippine oud alternative
- Narrative: Empowering rural agarwood farmers while protecting a critically endangered species