Distribution & Export

Supply Chain | Cultivation | Inoculation | Harvesting | Manufacturing | Distribution

Delivering high-value Agarwood and related products to local and global markets efficiently, profitably, and legally. Strategic partnerships, certifications, and logistical precision are vital to ensure compliance and maximize margins.

1. Product Segmentation for Distribution

  • Domestic Market
    • Premium Oud Oils & Perfumes – Luxury retail, wellness spas, and herbal stores.
    • Incense & Bakhoor Products – Religious shops, souvenir stores, online platforms.
    • Organic Personal Care – Eco-conscious retail stores, health shops, and pharmacy chains.
    • Agarwood Tea & Supplements – Health food stores and direct-to-consumer models.
  • Export Market
    • Middle East – UAE, Saudi Arabia, Kuwait, Qatar (high demand for oud oils, bakhoor, and chips).
    • Asia-Pacific – China, Japan, South Korea, Taiwan (perfume, incense, traditional medicine).
    • Europe/USA – Niche perfumery, spa and wellness, herbal markets (requires high documentation).

2. Distribution Channels

  • Direct Sales: Online store, social media commerce, brand ambassadors.
  • Retail Partners: Perfume boutiques, herbal pharmacies, eco-lifestyle chains.
  • Wholesalers/Distributors: Middlemen who bulk purchase and resell locally or abroad.
  • Franchise Outlets: For branded tea shops, wellness centers, or perfumery kiosks.

3. Export Strategy

  • Export Readiness
    • CITES Permits – Required for all Aquilaria species to ensure legal trade.
    • DENR-BMB Export Clearance – For businesses harvesting and exporting Agarwood.
    • Bureau of Customs (BOC) Accreditation – Import/Export license.
    • FDA or BFAD Registration – For ingestible or topical wellness products.
  • Export Documentation
    • Commercial Invoice
    • Packing List
    • Certificate of Origin
    • Phytosanitary Certificate
    • Bill of Lading or Air Waybill
    • Laboratory Analysis/Quality Report
    • CITES Export Certificate (from DENR and CITES Authority)
  • Shipping Logistics
    • Sea Freight – Bulk chips, oils, and incense in large volumes.
    • Air Freight – High-value oils, perfumes, and perishable wellness goods.
    • Cold Chain (if needed) – For oil preservation in extreme climates.

4. Strategic Partnerships

  • Middle East Buyers/Distributors – Establish MOUs or exclusive distribution rights.
  • Global Trade Platforms – Alibaba, Tradekey, ExportHub, FairTrade portals.
  • Embassy Trade Missions & Trade Fairs – Showcase at Gulfood (Dubai), Cosmoprof (Hong Kong), BioFach (Germany).

5. Pricing, Margins, and Payment Terms

  • Tiered Pricing: B2B bulk vs. retail direct.
  • FOB vs. CIF: Decide based on buyer preferences and logistics capability.
  • Payment Terms: 50% downpayment + 50% on delivery; use of LC (Letter of Credit) for larger orders.
  • Currencies: USD, AED, SAR, or EUR depending on market.

6. Risk Management

  • Export Insurance: Coverage for goods in transit.
  • Due Diligence on Buyers: Use trade verification platforms.
  • Contractual Clarity: Export contracts specifying quantity, grade, and dispute resolution.

7. Market Compliance & Branding

  • Ensure brand positioning matches the culture and preference of target markets:
    • Oud in Islamic markets (spiritual, ceremonial use).
    • Wellness/relaxation in Western markets (therapeutic, anti-anxiety).
    • Traditional medicine in East Asia (calming, digestive, aphrodisiac).
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